Small reminder, Back Market is an online site that was created in 2014 and has been around for over a year its own app for Android and iOS. The French platform specializes in buying and reselling refurbished products. A booming market while sales of computers and smartphones are not falling and our drawers are overflowing with functional devices. There are several solutions to give a second life to these devices and Back Market has established itself as one of them over the past five years.
Today the platform claims more than 1,200 refurbishment partners across France. All are subject to a strict quality charter and are professional players in this industry. On average, only every third seller successfully meets the platform’s criteria.
A brand new app
In order to create the best possible connection between these resellers and Back Market customers, he has revamped an application that has just been revamped. In this way, the user can now use filters to navigate the catalog of the application, whether it is the price, the type of products they are looking for or the wear and tear. This functionality was currently only available on the Back Market website.
In addition, as with many high-tech product resale websites, it is possible to refine your purchase by, for example, choosing the color of the product, its storage capacity or the level of quality. All of this information can be entered into the application, which refines the search accordingly. With around twenty categories and millions of customers across Europe.
An important point when the urge to buy a refurbished product arises: Quality. At this point, resale websites like Back Market undertake through their quality charter to their reseller that there will be no problems with the purchase of a product in their application and in cases where the error does occur, everyone on the Back Market application has available products are guaranteed for one year.
Buy, but also sell via the app
The Back Market application also offers the ability to resell your old products directly from its application. As the leader in the resale of refurbished products in France, the platform has a diagnostic system adapted to the different types of products that the user wants to sell. The few tests requested by the application couldn’t be simpler and allow Back Market to rate a computer or smartphone. They are then overhauled and classified according to capacity, color or aesthetic criteria. The prices for a diagnosis may vary over time based on supply and demand.
Finally, the application offers its users to resell their used device directly through the application without going through the diagnosis. By answering 5 questions about the general status of the phone, Back Market offers a redemption price that can be accepted or declined.
Around 50 smartphones are sold worldwide every second, and this number is growing steadily. The renovated market allows everyone to have a smartphone at a low cost while also helping the planet a little by extending the life of phones and computers we no longer use. Back Market offers the ideal solution to make a gesture towards the planet and fill your bank account a little, win-win.